The Danish skin care line Ole Henriksen recently re-branded and held a launch party in New York's Chelsea neighborhood to introduce it's new image to the public. We had the traditional StudioBooth set up to capture the beautiful smiles and glowing complexions using our signature fashion lighting.
StudioBooth and Mirrorball do it again! New Orleans was lit for the NBA All-Star Game which happened to fall smack-dab in the middle of Mardi Gras. Jack Daniel's turned a massive warehouse into House No. 7 with multiple rooms, activations, a performance by T-Pain and plenty of booze. We set up a GIF Booth in the locker room to capture all of the Big Easy shenanigans.
For New York Fashion Week, the online shopping platform, Spring, teamed up with Baja East to hold an intimate dinner in Chelsea. We had the Array set up to catch all of the models, styles and angles. These ladies (and gentlemen!) are definitely not camera shy!
The Grammy Awards are a big night in LA and the afterparties are legendary. It only seemed appropriate to have the Array setup to capture everyone looking their best. We teamed up with Warner Music for an afterparty activation that even music elites could get down with.
For the Fifty Shades Darker viewing party in New York City, we had an Array Booth set up just off the red carpet. With a rose wall, an animated rose overlay and plenty of roses to go around, this one was sensual. Oh yeah, there was also a shirtless model. The ladies were lining up!
StudioBooth and Mirrorball Agency teamed up in New Orleans for TD Bank and a strongman competition that transported guests to a 1940's carnival. We had actors on hand, props and a vintage treatment that made for one heck of a circus!
The Super Bowl is one of the biggest events of the year so we went BIG with the StudioBooth Array Infinite. Mercedes-Benz and WheelsUp threw a tailgate party and the centerpiece was our custom-built 20 camera array that captured guests with a limited edition (only 50 made!) Mercedes-AMG GT C.
StudioBooth Array made a massive takeover of Times Square for a weekend with Tropicana! We set up our Green Screen Array giving guests a chance to stand out big-time. The 3d Gifs were live streamed to multiple Times Square billboards, bringing Array to the masses. Talk about amplification!