Whenever we get together with Perrier, we end up with some of the most elaborate sets and eclectic concepts. Continuing the Street Art by Perrier series, French artist, L'Atlas, took over Rockefeller Park. His massive installation of a labyrinth filled with 3,000 balloons became the inspiration for our GIF Booth. Paying respect to the labyrinth, our design and camouflage cloth made things even more interesting. In the end, guests got a square-format movie perfect for Instagramming!